The Benefits of Electronic Price Labels

So you have decided to switch from paper labels to electronic price labels in your retail business. You have made a step in the right direction because the electronic labels have a lot of benefits. If properly implemented, the ESLs can help improve your profit margins and materially cut labor costs. The following are some of the benefits of these labels.

Among the benefits that you can get from electronic price labels is information control and standardization. ESLs can help manage the information displayed to the consumer in real time and anywhere. With the help of cloud control, you can send information to multiple branches and stores simultaneously and notify your employees about any important changes or new displays (price changes). Cloud control can also help to adjust prices as well as displays based on branch locations as well as local or point-of-sale specific price offers.

 The centralized information and price management for sales networks provided by the electronic price labels is a key requirement for effective sales and price coordination in each point of sale. The head office or the manager of various retail stores can then determine their own pricing and display policy and apply it to the whole network.

Another benefit of electronic price labels is that they can display advertisements and promotions. Price control by item type or season is an important and time-consuming task in in-store display management. Since ESLs provide real-time display of promotions, percentage of discount or potential savings for the consumer, they enable margin control and promotion performance at all times. If you are a point-of-sale manager, you can adjust prices based on performance and more easily direct your customers to interesting products that are still in stock.

 For more information on the benefits of electronic price labels, visit our website at https://solumesl.com/