If you are
thinking of implementing digital price tag technology in your retail business, you need
to know what to do to make sure that the implementation is not only successful,
but you also get value for money. There has never been a better time to fully
consider the impact of the ESL technology on your retail ticketing strategy. The following are some of the things you need
to know during implementation.
First of all, you need to know if the ESL is
able to send acknowledgements of price changes.
To make sure that there is pricing integrity, the ESL device that you
will install in your store must be able to receive and send data. The head
office of your retail business will want to know if the price changes sent to
the ESL is received and published on the device. If you choose an ESL device
that does not have a 2-way capability, you will leave yourself exposed to
pricing integrity issues and, in the worst case scenario, compliance problems.
Another
question you need to ask yourself when adopting digital price tag in your
business is if the ESL accommodates large volumes of pricing changes. If your
store network is large or you make multiple pricing changes in a short period
of time, the speed of transmission for the electronic shelf labelling system is
very important. The transmission rates for ESL are broad, ranging from 1,000
changes per hour to hundreds of thousands of changes every hour. You need to
make sure that the vendor you will choose is able to handle the volumes that your
store requires.
For more
tips on what to do when implementing digital price tag technology in your
business, visit our website at https://solumesl.com/