The Benefits Of Electronic Price Tags

If you are still skeptical about using the electronic price tag system in your business, rest assured that it is something that can benefit you in many different ways. You investment in the electronic labels will be totally worth it if you use the best ESL brand. The following are some of the benefits that the electronic labels provide over the paper labels.

First and foremost, the electronic price tags can help with tracking customer movements and patterns. Movement sensors can be installed in the electronic labels easily and at a relatively cheaper cost.  These sensors can truck all customer movement and traffic in your retail store and provide a virtual heat map of your retail area.

Understanding the traffic in your retail store can benefit you in a number of ways. It can help with product placement, aisle layout, promotional areas and displays and so on.  Moreover, you can see how many people passed by certain products in your store without making a purchase. In case you have slow moving products in a high traffic area, you can change the price or switch them out.

Another benefit of using electronic price tags in your business is that they will show more information than the paper labels. More modern ESL technology displays more information on each label. You can show a whole lot more information than just the price of a product. Your electronic labels can also be used for displaying stock remaining, price per weight, nutritional facts, size as well as additional product information. You can add this information to the main label itself or you can print a QR which will be used for accessing additional information through your company’s app or website.

For more information on the benefits of electronic price tags, visit our website at https://solumesl.com/product/