Are you looking to invest in digital shelf labels? You have
made a step in the right direction because the digital labels can improve not
only the operation of your retail business, but also its profitability. So many businesses, especially large scale
retailers, are already using ESLs, and they have many nice things to say about
them. It is an investment that you will not regret at all.
Before you go ahead
to invest in the digital shelf labels, there are various questions you need to
ask yourself. The first one is if the ESL system you are choosing can send acknowledgements
of price changes. In order to ensure pricing integrity in your retail business,
the ESL device installed in your store should be able to receive and send data.
The head office of your business will want to know if the price changes sent to
the ESL are received and published on the device. If you invest in an ESL
system that does not have a two-way capability, you will leave yourself exposed
to pricing integrity issues and, in the worst case scenario, compliance
problems.
Before investing in digital shelf labels, you also need to
ask yourself if the ESL system accommodate large volumes of pricing changes. If
your store network is large or you make multiple pricing changes in a short period
of time, the speed of transmission for your ESL system is a very crucial
factor. The transmission rates for ESLs are broad, ranging from 1,000 changes
per hour to hundreds of thousands of changes per hour. You need to make sure
that the vendor you will work with can handle the volumes your store requires.
For more information on what to do before investing in digital
shelf labels, visit our website at https://solumesl.com/